ABOUT

Brand Name Meaning & Origin

ARMONICCI

 

Derived from the Italian word “Armonici”, meaning “harmonic”:

 

Of or relating to “harmony”:

 

A situation in which people are peaceful and agree with each other, or when things seem right or suitable together:

 

  • Racial harmony (= good feelings between different races).

 

  • Domestic harmony (= good feelings in the family or home).

 

  • Imagine a society in which everyone lived together in (perfect) harmony.

 

  • We must ensure that everything develops in harmony with the environment.

 

We altered “ARMONICI” and added an additional “C” to formulate “ARMONICCI” to signify “NICCI”.

 

“NICCI” in Italian, meaning “Victory”.


Brand Philosophy


Armonicci is a creatively expressive space where we provide you with a detailed vision into our story and ethos. Heavily focused on immaculate design, philosophy and articulate aesthetics. Step into our brand blueprint.


We are focused on providing not too much, but not too little as simplicity is the ultimate sophistication. The removal of extra design elements, paring down to what is left at the core or intention of the creation at hand. We are heavily driven by a narrow focus on what is needed and what is wanted. 

 

Almost everything is noise, very few things are essential. Our design process filters the unnecessary elements to create high impact minimal wear.

 

Luxury Minimal Wear.

 

Sustainability

 

Our mission: To accelerate the fashion industry’s transition into a sustainable one.
 

Our garments are made with 100% premium cotton, we expect nothing less. 

For orders placed we plant one tree, helping ensure our environment is protected or restored.

 

We are always striving to become more sustainable, we know that there can be more done. If you have any suggestions then please email us at info@armonicci.com.